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Florida Blue
PO BOX 1798
Jacksonville , FL   32231-0014   USA
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Company Website:
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Company Hierarchy
Parent Company(s)
Subsidiary(s)/ Affiliate(s)

Business Focus:
Health Insurance Plan (HIP)
HIP: Fee-For-Service (FFS)
HIP: Heatlh Savings Account (HSA - CDHP)
HIP: Medicare Advantage Plan
HIP: Medicare Supplement
Company Description:
Blue Cross and Blue Shield of Florida is a leader in Florida's health industry. BCBSF and its subsidiaries serve more than 8.6 million people. Since 1944, the company has been dedicated to meeting the diverse needs of all those it serves by offering an array of choices. BCBSF is a not-for-profit, policyholder-owned, tax-paying mutual company.
Company Ownership:
BCBSF is an independent licensee of the Blue Cross and Blue Shield Association, an association of Independent Blue Cross and Blue Shield companies.

Company Contacts:
Media Contact(s)
Doug Bartel MBA
[Senior Director of Business Development, Media and External Relations]
Gene Kohl
Pedro Rosales
[Information Technology and Sales Automation Executive]
Mark Wright
[Media Relation Manager]
Steven Hendricks
[Sr. Communications Consultant]
Lauralee Shapiro
[Media Relations Coordinator]
Shawn Warmstein
[Media Contact]

Company Officials:
Robert I. Lufrano MD
[Chairman and CEO]
Michael Cascone Jr.
[Chairman Emeritus]
Tracy Leinbach
[Lead Director of the Board]
Catherine P. Bessant
[Board Member]
Steven T. Halverson
[Board Member]
Barbara S. Thomas
[Board Member]
Gonzalo F. Valdes-Fauli
[Board Member]
Barbara Benevento
[Group Vice President, Senior Markets]
Barbara Benevento
[Segment Team Leader, Life and Specialty Ventures, LLC]
Adriana Murillo
[New Markets Principal]
Yannis Tialios
Arnold Livermore
[Executive Vice President And Chief Operating Officer]
F. Miguel Fernandez DO, MHS, FACOOG
[Senior Medical Director, Health Care Programs]
Brian Kiss MD
[Senior Medical Director for Network Programs]
Carmella Sebastian MD
[Senior Medical Director - Clinical Client Solutions]
Samuel Young M.D., MBA, CPE
[Senior Medical Director]
Frank Astor MD
[Medical Director]
Cynthia Griffin PharmD
[Senior Director of Pharmacy Government Programs]
Daniel B. Lestage MD, MPH
[Vice President - Professional Relations]
Ronald McClelland
[Senior Director - Pharmacy]
Scott McClelland PharmD
[Senior Director of Commercial and Specialty Pharmacy]
Lowell T. Sterler
[Vice President, Pharmacy Benefits]
Deborah Stewart
[Medical Director]
Charles Divita
[Senior Vice President and Chief Financial Officer]
Kim Read
[VP and Corporate Controller]
Patrick Trim
[Vice President & Chief Procurement Officer]
Patrick Trim
[Vice President & Chief Procurement Officer]
Veronika Funk
[Principal - Business & Alliance Development]
Charlie Kirksey
[Senior Director - Enterprise Strategy and Strategic Partnerships]
Jon Urbanek
[Vice President - Sales]
Gordon Bailey
[Assistant General Counsel]
Sherry Goble
[Clinical Accreditation & Regulatory Support Consultant]
Charles S. Joseph
[General Counsel and Corporate Secretary]
Mark S. McGowan
[Assistant General Counsel]
Chuck Sartiano
[Vice President - Group Membership]
Karen Abell
[Senior Manager - Provider Network Operations Capitation]
Cindy Applewhite
[Senior Manager - Provider Connectivity Solutions]
Andy Marino
[Vice President of Delivery System]
Barry B. Schwartz MD
[Vice President of Network Management]
Prudence Kuai
[Chief Information Officer]
Barry O'Reilly
[Chief Information Officer]
Connie Pilot
[VP - Business Solutions & CTO]
Amy Ruth
[Chief Human Resources Officer]
Cyrus M. Jollivette JD
[Senior Vice President, Federal Government Relations]
Sharon Wamble-King
[Vice President, Corporate Communications]
Veronika Funk
Tony Jenkins
[Market President]
Joyce A. Kramzer
[Senior Vice President, Delivery System and Chair of the Board.]
J. Gabriel McGlamery
[HCR Policy Consultant]
Nancy Palladino
[Sr. Business Analyst]
Penny Shaffer PhD
[Market President - South Florida]
Darnell Smith
[Market President for North Florida Region]
Robert E. Wall
[Senior Vice President, Human Services]
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Company News/Coverage:
Florida Blue CEO Pat Geraghty named OneJax Humanitarian Award recipient
Florida Blue CEO Pat Geraghty Pledges $100,000 in Immediate Aid for Hurricane Recovery
Jason Parry of Florida Blue Joins Peerfit Executive Team as Chief Strategy Officer
Blue Cross Blue Shield Recognizes Florida Cancer Specialists & Research Institute for Quality in Value-Based Cancer Care
Florida Blue and PopHealthCare Bring In-Home Health Care to Florida
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