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AHIP Blog: Nudging Members - Using Behavioral Economics to Drive Engagement

Source America's Health Insurance Plans (AHIP)
Published Date 1/9/2019
How behavioral economic solutions help Blue Cross and Blue Shield of Louisiana keep members engaged in care management programs. 

A big driver of Louisiana’s historically poor health status is the high number of residents with chronic health problems like diabetes, heart disease, high blood pressure, and kidney disease. ...
View the entire America's Health Insurance Plans (AHIP) article
Featured Companies
America's Health Insurance Plans (AHIP)
Washington, DC
Blue Cross and Blue Shield of Louisiana
Baton Rouge, LA

Company Representatives Featured
Ben Jenkins
[Vice President of Communications]
America's Health Insurance Plans (AHIP)
Media Contact
Vindell Washington MD
[Chief Medical Officer]
Blue Cross and Blue Shield of Louisiana
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